ALREADYtv: Quality Produce – Primitive
ALREADYtv interviews one of Primitive‘s founding members Paul Rodriguez aka P-Rod. P-Rod give us an in-depth look into sneaker and streetwear store Primitive and the evolution of the Primitive brand itself.
Celebrities: New Era x Jay-Z “All Black Everything” 59FIFTY Baseball Cap
Jay-Z, collaborated with the New York Yankees on a limited edition “All Black Everything” NY Yankees New Era 59Fifty baseball cap. He wore the cap during his peformance at the “Home and Home” concert together with Eminem and other hip-hop superstars like Kanye West, Drake, Dr. Dre, 50 Cent, Beyonce and many many more…



Pictures courtesy of Freshnessmag.com
Celebrities: Bow Wow wearing Air Jordan IX Retro in Black and Citrus
Bow Wow (not little anymore) recently visited BET’s 106 & Park show to promote his new movie – Lottery Ticket. He’s ensemble showed us his new favourite team, the Miami Heat, as he wearing a Miami Heat throwback snap back cap and a pair of matching Black-Citrus Air Jordan IX Retro’s.




Courtesy of Freshnessmag.com
Celebrities: Jay-Z wearing Louis Vuitton x Kanye West – Don Sneakers
Jay-Z at the Hamptons partying with Gwyneth Paltrow and her husband at Christy Turlington’s beach party. Jay-Z wearing a plain white tee, khaki cargo shorts and a pair of Louis Vuitton x Kanye West Don sneakers in tan colour scheme. It’s no surprise for Jay-Z to wear sneakers like this, he’s been seen rocking exclusive collaboration sneakers in the past.




Celebrities: Chris Brown wearing Christian Louboutin Leopard Sneakers
Chris Brown while attending the premier of his new movie Takers was caught wearing the new line of Christian Louboutin leopard sneakers complementing his all black suit and Louis Vuitton Bandeau.



Celebrities: Pharrell Williams wearing Band of Outsiders X Sperry Top-Siders
When we were growing up in the Philippines back in the 80s the Sperry Top-Sider boat shoes was the cool shoes to wear. If you’re not wearing one then you just out of place. Now fast forward to 2010 and it seems like the boat shoes is coming back into fashion. Pharrell has swapped his regular BBC and/or Ice Cream kicks with a pair of Band of Outsiders X Sperry Top-Siders.


Pictures courtesy of Freshnessmag.com
Celebrities: Kanye West wearing Air Jordan VI Retro Black-Infra Red
The paparazzi caught this picture of Kanye West at JFK International in New York. You can see Kanye donning the resently released Air Jordan VI Retro in Black/Infra Red colourway.

Celebrities: Mark Wahlberg with Air Jordan Spiz’ike
Mark Wahlberg aka Marky Mark has always been cool since the days when he was still rapping. As you can see he’s still rocking the Air Jordan Spiz’ike in cool grey colourway with his son in tow.

Pictures courtesy of Freshnessmag.com






